55.9K
Publications
4.5M
Citations
85.1K
Authors
9.1K
Institutions
Top Authors in Interactive Marketing
Discover the leading researchers and scholars who have made significant contributions to Interactive Marketing. The statistics shown in this table are calculated from publications relevant to this concept and reflect each author's impact within this specific field of study, not their overall metrics.
| Publications | Citations | H-Index | |
|---|---|---|---|
RL Hong Kong Polytechnic University | 107 | 14.1K | 53 |
YK Swansea University | 84 | 11.3K | 52 |
DG Babson College | 54 | 14.4K | 42 |
CF Universidad de Zaragoza | 53 | 11K | 40 |
IB University of British Columbia | 56 | 8.8K | 39 |
ML City University of Hong Kong | 46 | 9.8K | 38 |
LD Tallinn University of Technology | 49 | 13.6K | 36 |
SJ University of East Anglia | 49 | 7.5K | 35 |
CM Hong Kong Baptist University | 38 | 9.1K | 33 |
NP Swansea University | 48 | 5.2K | 33 |
HK University of Jyväskylä | 50 | 7.5K | 33 |
TR Universiti Sains Malaysia | 47 | 3.1K | 32 |
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